Category Archives: novella

Free to Choose

Let’s be honest from the outset, few folks are going to spend their cash if they can get something free of charge.

In the world of eBooks there are many reasons for titles to be offered ‘Free’ which include:

–an author’s promotion.

–a website promotion.

— a story to attract interest in the author’s work.

— pirate sources offering authors’ work free illegally.

How about paying a reduced price instead of aiming straight for the freebie?

 

 

 

 

Again, we have a number of reasons but now we’re being asked to pay so why would we choose to do such a thing?

Instead of making a list, there is one main aspect I’d highlight. The author or the supplier is content that the product is worthy of being sold but for whatever reason, the price has been reduced. The onus is on the buying public to look at the reduction which is invariably explained to us in a brief message or if you prefer ‘sales pitch’.

Personally, I’m sceptical when it comes to getting something for ‘free’, but I’m always happy to pay if I perceive a bargain. For example, if there were an eBook that caught my eye and I was getting it for a reduced price I’d buy it, especially if it were by an author I’d yet to try.

In this present climate of international lock-down, we have many thousands of people who are reading more or possibly reading for the first time in many years. Money is a concern, of course, so once again we’re back to that question of taking what’s free or pay, but not too much.

It was with this theory in mind that I created the eBook Bank International a few weeks ago. eBooks for 99p  (or equivalent).

No, it’s not a promotional website for authors in the conventional sense, it is a place which has in excess of 120 titles covering a wide range of genres and includes 17 authors’ work. This is a site which promotes authors, eBooks and the idea that just for once somebody cares about how much money people can afford to spend.

Why is the website based on ‘selling’ for 99p (or equivalent) instead of just giving away our books?

Imagine the number of people out there with an eReader who grab anything for free. Many of them will download titles they’ll never read but they got them for free–their only reason to take the book.

Now, imagine the number of people who might be prepared to pay but only a small amount … say, 99p for an eBook which is normally £2.49. Each title purchased is an investment by that reader and they will likely go on to read the book.

What do the authors get from reducing their prices but not making the titles free?

Interest in their hard work is the first thing, and then, of course, a few sales due to the lower price. The authors involved in this venture may give up a small amount in the first place but they’ve made an investment–in readership. Perhaps their £2.49 title was competitive but the price still put people off and then that same book was offered at 99p … a win-win situation.

Again, on a personal note, I’d rather see a title sell fifty times at 99p than twice at £2.49.

In this post, I’ve featured a variety of my titles but there are many other authors involved in the eBook Bank project, so why not pay a visit and pick up a bargain for 99p (or equivalent).

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Beta or Worse?

Okay, so you’ve written a book and you’ve got a cover.

When you’re happy, do you go ahead and publish, or do you take it steady and make sure it’s readable?

Personally, I ask for beta readers and the more the merrier, whether it be a novel or a         collection of short stories. Yes, there might be a few issues in the final product but they also appear in books by acclaimed traditionally-published authors. Errors can be cut down dramatically with some effort and patience. It’s the responsibility of the author to produce the best book they can.

Before I send a manuscript to readers I’ll have gone at least as far as the third draft and on at least two occasions printed the story to perform a ‘red-pen’ edit. Even then, I tend to offer my beta readers a handful of things I’m    concerned about—a reader’s guide if you like:

Does the intro work? Is the dialogue realistic? Are the characters believable? Did you enjoy the story?

The list can be as long as the author feels necessary, but it’s hoped that the beta reader will highlight other issues too. If you create your characters and your imaginary world with care and attention to detail it will help to make the end product believable.

I’ve performed beta reading for many indie authors. Each book is different in length, style, author’s voice and topic. Not every book might be one I’d go looking for as reading material, but if it will help a fellow author I’m glad to do what I can if I can afford the time.

No, I’m not an editor but my expertise is that of the   reader who knows when something isn’t right in a variety of areas.

I know for example that firing an automatic pistol at a padlock or a door lock is about as much good as throwing your pen at it. Similarly, the only time firing a handgun at an escaping car will work is in movie-land. I know when to use farther instead of further, and inquiry rather than enquiry. No, a cowboy wasn’t thrown against the barn door by the ‘blast’ from a Colt 45, and I don’t care how close his adversary might have been. They’d need to be close just to hit one another. Cars don’t explode simply because they’ve overturned, and some blades don’t slide straight back out of the body after being thrust inward and upward.

Consistency and continuity are important to me and they are not the same thing.

Regarding consistency, I’m looking for a character’s name to always have one spelling, unless a nickname is used, and if a character has blue eyes, then they shouldn’t have brown eyes in the next chapter.

In continuity, I expect that when a character gets into a blue Jaguar and drives somewhere, they don’t get out of a red BMW at their destination.

To avoid rereading I prefer that no two characters use the same weapon, drive the same car or have similar names.

Two characters should not have their voices heard in the same paragraph but it seems to happen in a lot of eBooks. Sentences should also be manageable so that by the time you reach the end you remember the subject.

Dialogue tags don’t always have to be descriptive because the imagery and the dialogue ought to be creating the picture.

It’s fine, even preferable for a character to have a favourite word or phrase but not an author. Think about that one.

One of my greatest gripes is an author who doesn’t know their subject. Take for example the case of the famous   author who’s BDSM character introduces a young woman to mild punishment by giving her a traumatic thrashing with a leather belt, or … no, I’ll leave erotica out of this. Some misguided ideas would make your eyes water.

You get the idea … research, research, research, and don’t just use Google.

If you have space and are physically capable, get out of your chair and try the move you’ve just choreographed. How about:

Getting out of the car, she touched-up her lip gloss and lifted her purse.

No, she didn’t do it all while ‘getting out of the car’ she performed three separate actions.

Recently, I’ve spent a lot of time beta-reading for fellow indies and one of the things I feel that it does is help me in my writing. When I see an issue it tends to stand out and I learn from it, so it’s much less likely that I’ll do it in my work. Invariably, I gain confidence in my writing by seeing that in many cases I know when something is wrong or could be improved.

As an author, I’m aware of how important it is that I read regularly and widely. Thankfully because I’m a member of Kindle Unlimited I’ve been able to start and discard three books in the past couple of weeks. Unfortunate,   perhaps, but if those authors had taken the time to ask for a beta reader or two and I’d finished their books, I might have become a fan.

This article isn’t a rant, I’m highlighting an area of our craft that all indie authors should consider.

All comments are appreciated as always.

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P.S. Yes, I have changed my blog theme again. 🙂

My Series’ are boxed off

 

How to attract more readers and give them a reward—that was my quest.

I have individual novels, a trilogy, and a five-part novel. My poetry titles come in the form of a bumper book of serial poetry, my five-part, multi-genre series and, of course, a collection of rhyming erotica.

Click image for Amazon page and options including KU.

Erotica, not usually mentioned on this blog—apart from poetry I have several novels, two anthologies of short stories, and a series of novellas.

I was looking at an opportunity hidden in plain sight—box sets.

I could offer a series at a cut-price. Yes, it would mean I lose a small amount in royalties from the individual book sales, but providing entertainment to a greater readership is more important to me than the money—which of course would be the spin-off; I know. 😀

Four questions came to mind.

Click image for Amazon page and options including KU.

How many people are keen to have a series available in one download?

How many people will take the opportunity of saving about 15-20% on the overall price?

How many of my series should I prepare as box sets?

Click image for Amazon page and options including KU.

How hard would it be to create them, and how long would it take?

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The good news is, the graphics in this post are not simply for show. The first part of the job is done—four box sets completed, although while working on the project it felt like forty. Amendments to front and back matter was tedious, but worthwhile.

In each case, there is at least a free book when comparing prices to individual purchases.

These box sets are available on Kindle Unlimited.

Click image for Amazon page and options including KU.

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I have no intention of going along the audio route so it will be interesting to see if this idea works.

Things got off to a good start with the erotica—a box set sold within three hours of publication.

I’ll write a post giving any useful information if the idea takes off, and in which area/genre.

A Life of Choice is available as five individual eBooks, a box set of five, and as a paperback trilogy.

If you’re new to my brand, all of my eBook titles are available on Kindle Unlimited.

In my meantime, I’ll be happy to accept question, comments and suggestions.

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No more sex for a while

 

For a few years, I’ve conducted mini-experiments, and ‘surveys’ if you like. Nothing extensive which would include other authors or their work, simply a record of how my output is doing. Among my tinkering, I’ve changed formatting, book covers, and tried genre to see if I was capable of writing whatever it might be.

I’ve had positive feedback on the latest poetry covers, and the erotica covers—in particular how I’ve sub-branded them in colour for an anthology, novella, or novel.

I started my creative writing with poetry, moved on to short stories, and then novels. Since mid-2014 I’ve dedicated some of my writing time to erotica. I got underway with a novel and a single collection of erotic short stories, so I never expected much success—the market is flooded with 25-page, and 40-page ‘books’. I’ve seen book ‘bundles’ which in their entirety amount to about 100 pages.

Why am I stressing the erotica output when I removed it from this blog over a year ago?

Using the six-month period from September 2018—February 2019, I started my latest check on how things are shaping up for my books. When I include KENP (the page reads recorded on Amazon), and the sales, I’ve found that the popularity of my genres in descending order is: 

Erotica, Military, Thriller, Romance, Short Story Anthologies, and finally Poetry Anthologies.

When I’ve dug a little deeper I’ve found that the KENP brings me in three times as much money as outright sales of any of my work. KENP related to my erotica titles brings in more than half of all the money I earn on Amazon.

This tells me that although erotica receives the fewest public reviews overall, it earns the most money, and it’s from people who don’t want to buy books—they want to borrow them. They don’t want anybody to know … so they borrow, read, and get rid.

Having said all of the above, my next erotica title is Woman to Woman, a prequel to Give & Take: A Tale of Erotica—my most popular book in the genre. When the next erotica title has been published, I’ll be giving the sex angle a rest and concentrating on my mainstream writing.

Why do I intend to stop erotica when I have successful titles?

I’m not in the writing game for the money—if I was, I’d set higher prices. 🙂

I do have another experiment underway but to get accurate results I’ll need another couple of months. I will report my findings later, whether good or bad.

And there you have it—if you are using Kindle Unlimited and enjoying my erotica (which like all of my books is on KU), you’re in good company.

Don’t be bashful … leave a review.

Until next time, thank you for dropping by.

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P.S. If you haven’t been over for a look at my other blog:

https://tombensonerotica.wordpress.com

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Happy New Writing Year – 2019

 

There is more than a hint of deja vu as I begin this post. I started 2018 with the intention of producing two more thrillers and a new collection of short stories. Work was done on all of those projects but none were completed. The reasons were many and various.

Among the many other projects I did complete last year, in the erotica genre I published: two novels, a novella, and an anthology of short stories, all of which I found easier, though no less time-consuming than my planned books. If I’m not enjoying what I’m producing, it isn’t going to be my best.

Here I am once again with the same intentions as 2018, but in a better frame of mind to get the job done.

I may not produce as many titles this year, but I feel confident I have sufficient work done to ease my early progress into each of my main writing projects. In an effort to improve my focus I’ve refreshed/improved the proposed covers.

Codename: Nightshade is a crime thriller. The book is a standalone, and spin-off from the Beyond The Law trilogy. Rachel Donoghue is the central character and depending on your viewpoint—the heroine. For now, I think that’s enough to know about this one.

Czech Mate is a crime thriller based on the activities and adventures (or misadventures), of a young Scottish artist and gallery proprietor. The reading of his late father’s will is the kicking-off point for the tale, and apart from his native Scotland, he finds himself in Central Europe—mainly Prague, capital of the Czech Republic.

One Man, Two Missions: and other stories is a new anthology, although some of the stories have been in my files for a few years. They are of a wide variety of genre, similar to other anthologies I’ve produced which have proved popular.

Rather than predict an exact publication date for any of this work, I’d suggest it will be out there when it’s good and ready.

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What else have I got lined up this writing year?

I have four erotica titles at various stages and a book of poetry of the same genre. They are detailed on the dedicated website—Tom Benson – Erotica.

I will be reading as much as possible, as usual, and I’ll be mentoring, beta-reading and helping my peers whenever I can.

I’ll be continuing to offer as much support as possible to any individual or group projects being produced by the Indie Author Support and Discussion (IASD) group. 

The production of more paperbacks will probably be put on hold—they don’t sell in sufficient numbers to make the investment of time worthwhile, and at least in my case they are aimed more at giving to charitable causes, or as gifts.

There you have it—a summary of my proposed writing year, so it will be interesting to see how it all shakes out.

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Did I do anything of importance regarding writing during 2018?

In late December I reread On Writing: A Memoir of the Craft by Stephen King. If you’re a writer and you have yet to read that book I would suggest you are doing yourself and your proposed readership a disservice. As I reach the end of this post, for the benefit of my peers who may not have read the book, here is an excerpt from one of the final paragraphs:

“Writing isn’t about making money, getting famous, getting dates, getting laid, or making friends. In the end, it’s about enriching the lives of those who will read your work, and enriching your own life, as well.”- Stephen King.

On Writing: A Memoir of the Craft links: Amazon dot UK ….. Amazon dot com

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What else have I been up to in my writing world?

As recently as the end of December 2018 I spent an entire day working to update and improve this blog. I removed a needless heading from my main menu and set up a new one—Samples of my work. If you’d care to visit the new feature you will find samples of complete short stories of various genre, individual poems of different genre and examples of my serial poetry.

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If you are a fellow scribe, I hope you have a wonderful, productive year ahead. If you’re a reader, may you find yourself absorbed in many a good story, and if you’re a reviewer, I hope you like my work.

Thank you for reading, and as always, comments are not only welcome but encouraged.

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My Writing Year – 2018

As many of us do, I like to look back and believe I’ve accomplished something in the past year. For me, this was my first full year in retirement—having finished my regular working life in late 2017.

My aim was the same as always, to use my time productively. Apart from reading/reviewing and my literary output, I had a couple of big domestic projects to plan and complete. I wouldn’t concentrate properly on my writing if I didn’t deal with one of my domestic jobs first, so January was written off.

February—I bought Vellum, a quality formatting programme to use with my Mac. Not only was I intent on producing paperbacks—I wanted the interior to look smart, and professional. Before a book was released as a paperback it would be completely revised. The revisions were already underway. My eBooks were also scheduled for the processing through Vellum.

MarchAmsterdam Calling; published in paperback.

AprilTen Days in Panama; published in paperback.

MayCurious and Camping: An Erotic Journey; published.

—helped to edit and format Lisa: and other short stories, for my dear friend and fellow author Carmen Lopez.

JuneQuiet Night Inn: and other erotic stories; published.

—Commenced work on the conversion of A Life of Choice from five eBooks to a paperback trilogy.

July/August—Continued A Life of Choice conversion.

—Editing and assembling stories for the next IASD anthology (with the invaluable help of several members of the group).

—Completed a large domestic task and fitted in a holiday.

September—Created Tom Benson – Artist, a new website to replace Tom Benson Creative Writer and Artist, which was heavy on admin and light on visitors. 

OctoberRhyme & REASON: 200 Poems, published. A collection I’d considered for a few years which encompasses my serial poetry and samples from each of my genre-based volumes.

NovemberBeing a Good Girl: An Erotic Novella, published.

NovemberA Life of Choice: The Trilogy Edition, published. This was a major task, on which I started work back in June. It is the paperback version of my popular five-part eBook series.

DecemberSharing: An Erotic Novel, published.

In terms of reading, I set myself a target of fifty books and completed forty-six. I will read two more by the end of year. 🙂

Do I feel as if I’ve met my targets?

I do, and apart from dealing with the occasional injury or extremely bad weather, I maintained my daily early morning cycle ride. Personally, I feel as if I’ve had a good year and I now look forward to continuing with the same enthusiasm as we go into 2019.

(I’ve never produced a ‘flag’ from folded T-shirts before ….) 😀

 

My aims for 2019 will be set out in my next post … very soon. In the meantime, thank you for being a part of my writing life, in whichever way, large or small. It all counts for me.

A heads-up for all you lovely people who have taken the time to read this post. I have four very different titles being offered free and they’ll be available* from Wednesday 19th through Sunday 23rd December.

*This is, of course, if there are no technical hitches with Amazon.

Have a peaceful end to the old year and a great start to the new one.

Tom

 

On Top of The Covers

 

No, it’s not a title for an erotic novel, although it could be.

As any author will tell you, apart from a good story there are a couple of other important aspects when creating a book.

Good formatting to make the book look professional and easy to read, and of course, a decent price to attract sales are two areas to think about. A catchy, accurate title is in the running of important things to consider.

My attempt

Where do you first find the title?

Oh yes, on the cover.

I’ve been writing since 2007 and self-publishing since 2013. Yes, I know to some people it seems longer, but there you go – those are the facts.

 

How have I dealt with covers so far?

I produced covers myself in the early days and though I thought they were okay at the time, I never considered them to be good. I had this misconception that as long as there was a cover to bear the title and the title did its job – that was enough.

Not so, and anybody with experience of buying books or trying to sell books will know.

Would I buy a book with an amateur cover?

Not usually, so I shouldn’t expect anybody to buy mine if they have an amateur cover. Yes, there are some people out there who are not professional cover designers and they’re doing a good job, but many of the indie eBook and paperback covers are badly finished.

I paid for a professional book cover designer to produce a cover for Beyond The Law (as it was prior to becoming first in a trilogy). I later had the cover updated at no cost. The point is, that I saw my book sell and inside three months the price of the designer was covered by those sales. My return was such that the sales paid for the same designer to deal with Ten Days in PanamaAmsterdam Calling, A Taste of Honey and the other two books in the Beyond The Law trilogy.

Do I make exceptions?

Yes, I continue to work hard at designing covers for my short story and poetry anthologies, because those types of books are recognised as being low in the sales market. For the past three months, my five-part series A Life of Choice has been selling well. To ensure the series was spotted by a target audience I created the covers with actual photographs from my military service mounted on a background of the regimental colours of the Royal Corps of Signals. I also design the covers for my erotica titles because although they sell, I consider them an extension of the joy of sex writing.

My efforts may not attain professional standards but I aim to maintain a brand feel by using continuity within any series. We all know that recognition plays a big part in marketing and it’s an area we should strive to understand.

 

What’s my next step?

Form the outset I’ve formatted my eBooks, although I have depended on beta readers to improve the end product. I recently bought a licence to use Vellum Press, which means I will now be able to format for a paperback.

 

As I write this, my cover designer is working on a paperback cover for Amsterdam Calling. I’m confident Aimee (the designer) will produce a good solution for me, and I’ve spent many hours working on a revamped version of the book’s formatting.

 

The results of our combined efforts will be here for all to see when I’ve got my first paperback in my hands. I’m nervous about taking such a step but I promised myself I would only go paperback if I saw sufficient sales of my eBooks. On top of the sales, I’ve had a lot of interest from people contacting me who for one reason or another cannot deal with eBooks.

 

I hope my words have sparked interest. Remember, if you do decide to pay somebody else to design your covers it will require effort from both parties, or as I suggest on another of my personal covers a little bit of Give & Take

 

Thank you for visiting my blog and as usual, any comments are welcome.